Ghanaian Journalists Learn Cross-Media Collaboration at SputnikPro Seminar

Ghanaian journalists have honed their skills in cross-media collaboration following a recent SputnikPro journalism seminar co-hosted by the Russian Embassy in Ghana and the Ghana-Russia Centre for Commerce and Relations.

The seminar, themed “Fostering Cross-Media Understanding and Collaboration in Journalism,” brought together media professionals from Ghana and Russia to share insights and explore innovative approaches to news delivery.

Vasily Pushkov, Director of International Cooperation at Rossiya Segodnya, who led the session, emphasized the importance of cross-border media partnerships. “Cross-border media partnerships enhance news content and broaden perspectives for audiences seeking more diverse coverage,” he stated.

A representative of the Ghana-Russia Centre, speaking on behalf of CEO John Aggrey, noted the evolving nature of journalism. “Journalism now extends beyond any single medium, with modern newsrooms operating as unified teams across print, broadcast, digital, and social platforms,” they explained. “The SputnikPro series is helping bridge gaps between media formats while promoting a more inclusive global journalism environment.”

Natalya Muzhennikova, Counsellor at the Russian Embassy in Ghana, underscored the significance of accurate reporting in shaping perceptions of Russia-Africa relations.

The seminar featured active participation from Ghanaian journalists, who engaged with their Russian counterparts on journalistic practices and potential areas of collaboration.

SputnikPro, launched in 2018, has already trained over 7,000 participants from more than 80 countries in areas like multimedia production, social media strategy, and audience engagement. The programme is facilitated by Sputnik managers and leading Russian experts.

Looking ahead, a second phase of the initiative is planned for January 2026. This will involve a select group of Ghanaian journalists travelling to Russia for an intensive media training programme led by Sputnik.

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