Telecel Ghana Spreads Christmas Cheer with 2Moorch Campaign
Telecel Ghana has launched its month-long “2Moorch Christmas” campaign, aiming to bring festive cheer, reward customers, and foster connections across the country.
The 31-day campaign, encompassing entertainment, promotions, social impact initiatives, digital engagement, and daily rewards, seeks to enhance the Christmas experience for all Ghanaians. According to Telecel, the aim is to create a season filled with generosity and excitement.
“Christmas is a time for giving, sharing joy and spending time with our loved ones. With Telecel 2Moorch Christmas, we want every Ghanaian to feel the warmth, excitement, and generosity of the season,” said Ing. Patricia Obo‑Nai, CEO of Telecel Ghana.
The campaign will begin with Telecel staff performing a Christmas jingle, to be broadcast on all media channels. The public and influencers are invited to participate by creating and sharing their remixed versions, with weekly prizes awarded for the most engaging entries.
Beyond the digital realm, Telecel teams will distribute red balloons containing sweets, positive affirmations, and cash prizes in select locations, marking the start of the festive period.
Daily digital challenges will be hosted across Facebook, Instagram, X (formerly Twitter), and TikTok, offering participants opportunities to win smartphones, appliances, vouchers, and Telecel Cash.
Customers can also participate in the “Telecel Santa Streak” by purchasing a prepaid bundle of GH₵10 or more daily through the Telecel Play app, unlocking mystery boxes, milestone rewards, and a grand prize.
Telecel Fixed Broadband subscribers benefit from a 150% bonus data offer when they purchase the “2Moorch” add-on bundle throughout December.
As part of its social responsibility, the Telecel Foundation recently celebrated International Day for People with Disabilities with a STEM training session for 100 students at the Demonstration School for the Deaf in Mampong-Akuapem, followed by a Christmas party for 600 students including those from the School for the Blind in Akropong. This event underlines the Foundation’s commitment to accessibility and youth development.
Recognizing the influx of tourists and diaspora Ghanaians for “Detty December,” Telecel will also increase its brand visibility at Kotoka International Airport, offering special roaming bundles to incoming travellers.
“This 31 Days of Christmas campaign is the icing on the cake for a year of giving our customers ‘2Moorch’ of what they love by creating memorable, rewarding and joyful experiences that have changed lives and brought people together. That’s the energy of connecting with Telecel,” added Aneth Muga, Director of Consumer Business at Telecel Ghana.
Image Source: MYJOYONLINE
